College Football Conference Battles Could Involve the Networks

Although not official (as of press time), the big change for the Big 10 Conference media rights deals to start in 2023 will be significant for both the networks and the viewers. If ESPN continues its reported bailout of the Big 10 package after the coming season, it appears the expanding Conference's football games will be shared by three over the air networks. As hard as it will be to get used to after all these years, ABC would not be one of them. Fox Sports will be continuing, while CBS and NBC are expected to have exclusive telecast windows each Saturday. 

The expectation is that Fox will continue its "early" window of Noon ET starts, and that NBC will air a prime-time game (which for this year continues on ABC). The expectation is that CBS will get the late afternoon spot of a 3:30 ET start. However, there is a catch (and it's not a wide receiver catch) for CBS in 2023. As of now, CBS is still scheduled to carry an SEC football matchup during that same time slot, even though 2023 is the final season of CBS' current contract. It will be interesting to see how this plays out.

It is highly unlikely that either conference would consent to regional distribution and/or their important matchup of the week being moved to CBS Sports Network. It is also unlikely that NBC would even consider switching out of prime time to accommodate CBS. How would this be handled?

This is purely speculation, but The Broadcast Booth thinks that ESPN/ABC would step in and pick up those SEC telecasts which were supposed to go to CBS. That would clear CBS to air Big Ten games when scheduled, but at a steep cost. The hunch is that the SEC keeps the millions of dollars in revenue from CBS while ESPN gets them for a nominal fee. If ESPN truly does stay away from these negotiations, some of the best matchups for 2023 college football just might take place between the networks.

Meanwhile, as we go into the first full weekend of NFL exhibition games, the networks are getting ready for the start of the regular season. Fox Sports has revealed its announcing assignments for Week 1 (Sept. 11). Its new #1 team of Kevin Burkhardt and Greg Olsen start with the doubleheader game between Green Bay and Minnesota. Joe Davis and Daryl Johnston will call the San Francisco at Chicago game (early), while Adam Amin and Mark Schlereth will call the Philadelphia vs. Detroit game. 

 

Fox Sports is also coming off its (8/11) telecast of the MLB Field of Dreams game. Granted, they got stuck with a meaningless game between two sub .500 teams, which gave them more reasons to distract from the game itself. Sorry, but the telecast was difficult for the hardcore baseball fan to get in to. It was more than the constant distraction by showing the happenings aside from the field of play. Having one color for the score box added to the challenge of both teams wearing uniforms which made them hard to recognize. The comparative lack of other scores and baseball news also didn't help. It's not surprising that Fox's ratings were down roughly 50% from last year, when the first ever Field of Dreams game took place and involved two contending teams. (The Fox MLB telecast did comfortably beat out the NFL exhibition game between the Giants and Patriots on NFL Network which was head to head.)

 

However, the bigger issue actually came from MLB Network earlier in the day. It was understandable that MLB Network planned an extensive pre-game show of their own to hype the event. MLB Network was airing the Cleveland vs. Detroit game, which began at 1:00 PM ET, more than six hours before the Field of Dream game's first pitch. At game time, Cleveland was leading the American League Central with two teams within three games of them. With Minnesota idle, Twins fans were among those with an interest in that telecast. Yet, because MLB Network was so locked in to their pre-game hype starting at 4 PM ET, they had the nerve to cut out of the Cleveland game just to go to their pregame programming from Iowa.

 

Although they did a couple of their "live look-ins" the rest of the way, the Cleveland vs. Detroit game was going to the 9th inning when they cut away. It so happened that the Tigers came up with two in the 9th to tie the game before Cleveland won it in the 10th. Cutting away from a live game, especially when it was close, just to have interviews, was inexcusable. If it was that important, then skip the commercials between innings and during pitching changes to cut away for the interviews. It's harder to get fans excited about division races when the official network doesn't deem live coverage important enough to wait 25 more minutes.

 

 

 

 

There Will Never Be Another Vin

It just doesn't seem possible to have a day in our lifetime without Vin Scully being around, even though he retired after the 2016 season. His passing was a huge loss for sports fans even beyond baseball. The tributes coming in from fellow broadcasters, including those at the national level, is incredible, while also being extremely believable. 

I will always remember the distinct combination of his sense of humor and his passion for baseball, even in his later years. Perhaps the most incredible thing about his 67 years of calling Dodger baseball was how "with it" he was during his last few seasons, continuing the same high level of excellence he brought all those seasons before. All of the great calls, and an amazing history of getting to call so many of the most significant plays and event in sports. The Larsen World Series perfect game, the Koufax no-hitters, the Aaron 715th homer, Dwight Clark making "the catch" vs. Dallas in the '82 NFL playoffs, the Buckner play (or lack thereof) ending the '86 World Series, the Gibson homer in '88, and so many more all had the Scully touch to add to their greatness.

Another of my major "only Vin Scully could do this" moments came during the late 80's. I don't recall the season or the date, but the Dodgers had a Saturday night game in Houston which went something like 20 or 21 innings. Vin called all but one inning of that game, with all but his three innings on radio being on TV. The only inning he "missed" was spent recording promos for the next telecasts because the game was running so late. 

 

As can happen in the great game of baseball, the next afternoon, the Dodgers had a one-run lead going in to the bottom of the 9th. Someone for Houston (might have been Craig Biggio, but not sure) hit a game tying homer. Vin's call was, "Deep to left field! DON'T TELL ME!! Tie game!!". That was so special. He had the sense of humor to know how funny it was that the game was likely headed back to extra innings with two exhausted bullpens in action. But he also knew that Dodgers fans watching would know exactly what he was talking about. (The good news for Scully is that this game ended in 10 innings.)

 

It was my pleasure to meet him once or twice in person in the late 70's while I was covering games. Just the chance to exchange a greeting was fine, as even then he had more than 25 seasons in the booth. More importantly, it was mine, and all of our pleasure to be able to listen to him all those years.

 

Meanwhile, even though the All-Star Game did not do well in the ratings, regular season ratings have shown improvement for many of the local and regional team telecasts. Texas Rangers telecasts lead the way with an impressive 42% increase (based on viewership statistics prior to the All-Star break), with the Angels and Seattle Mariners telecasts rounding out the top three. Although the Yankees have the most viewers of any individual team, their increase was 13% from 2021. On the national level, the Yankees vs. Mets national telecast on ESPN last week (7/27) was ESPN's highest rated weeknight regular season telecast in 15 years.

The Marquee Network, owned by the Chicago Cubs which shows every Cubs game it can, has come under fire this year over pulling segments which are critical of the team. However, their game coverage has been solid, and credit is deserved for their programming decision on Tuesday (8/2). The MLB trade deadline had passed at 5 PM Chicago time, with many fans surprised that the team did not trade away a couple of its star players. Team President Jed Hoyer scheduled a media conference for 6:30, even though the Cubs were playing the Cardinals in St. Louis starting at 6:45.

What Marquee did was to go to the media conference live as it began. It was still in progress when the Cubs vs. Cardinals game started at 6:45. To its credit, Marquee went to a split screen, showing both the game action and the media conference live. This included not cutting away for commercials after the top of the first inning was over. When the media conference finished, Marquee went to full screen of the game and announcers Jon Sciambi and Jim DeShaies came on and recapped the earlier action.

NFL fans welcome the action back on Thursday (8/4) as the Hall of Fame game between Jacksonville and Las Vegas is shown nationally on NBC. A full slate of NFL exhibition games takes place next week.